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CORPORATE NAME CHANGE AND NEW URL FOR CORPORATE WEBSITE

April 1, 2016 – Sony Computer Entertainment Inc. and its related companies in charge of PlayStation® businesses in each region have today changed the corporate names as follows, in accordance with the establishment of Sony Interactive Entertainment LLC (SIE).

Established
Sony Interactive Entertainment LLC (SIE)
President and Global CEO: Andrew House

Corporate Name Change
 PreviousNew
 Sony Computer Entertainment Inc.Sony Interactive Entertainment Inc. (SIE Inc)
President: Andrew House
AmericasSony Computer Entertainment America LLCSony Interactive Entertainment America LLC (SIEA)*1
President: Shawn Layden
EuropeSony Computer Entertainment Europe Ltd.Sony Interactive Entertainment Europe Ltd. (SIEE)*2
President: Jim Ryan
Japan/AsiaSony Computer Entertainment Japan AsiaSony Interactive Entertainment Japan Asia (SIEJA)*3
President: Atsushi Morita

*1 Responsible for PlayStation business sales and marketing in Americas.
*2 Responsible for PlayStation business sales and marketing in Europe. Corporate name will not change on April 1, but will change when ready.
*3 Division company of Sony Interactive Entertainment Inc., responsible for PlayStation business sales and marketing in Japan and Asia.

The corporate website will also have a new URL effective today, April 1, 2016.  The URL for PlayStation Official websites in each region will remain the same.

Corporate website
Previous URL : http://www.scei.co.jp/
New URL : http://www.sie.com/

Along with our business partners, SIE will develop pioneering services and products that will continue to inspire consumers’ imaginations and lead the market, while vigorously expanding the PlayStation business.

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All other trademarks are property of their respective owners.

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